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In attribution theory, the fundamental attribution error (sometimes
referred to as the actor-observer bias, correspondence bias or overattribution
effect) is the tendency for people to over-emphasize dispositional,
or personality-based, explanations for behaviors observed in others
while under-emphasizing the role and power of situational influences
on the same behavior. In other words, people tend to have a default
assumption that what a person does is based more on what "kind"
of person he is, rather than the social and environmental forces
at work on that person. This default assumption leads to people
sometimes making erroneous explanations for behavior. This general
bias to over-emphasizing dispositional explanations for behavior
at the expense of situational explanations is far less likely to
occur when people evaluate their own behavior.
The term was coined by Lee Ross some years after the now-classic
experiment by Edward E. Jones and Victor Harris. Ross argued in
a popular paper that the fundamental attribution error forms the
conceptual bedrock for the field of social psychology.
More recently some psychologists including Daniel Gilbert have
begun using the term "correspondence bias" for the fundamental
attribution error and the two terms are often used synonymously.
Jones wrote that he found Ross' term "overly provocative and
somewhat misleading" (and also joked "Furthermore, I'm
angry that I didn't think of it first").
Classic demonstration study: Jones and Harris (1967)
Based on an earlier theory developed by Edward E. Jones and Keith
Davis, Jones and Victor Harris hypothesized that when people saw
others behave according to free will, they would attribute the behavior
to disposition. When they could tell that behaved according to the
circumstances of chance, however, observers would attribute the
behavior to the situation.
Subjects listened to pro- and anti-Fidel Castro speeches. Subjects
were asked to rate the pro-Castro attitudes of both. When the subjects
believed that the speech makers freely chose which position to take
(for or against Castro), they naturally rated the people who gave
the pro-Castro speeches as having a more positive attitude toward
Castro. However, contradicting Jones and Harris' hyothesis, when
the subjects were specifically told that the speech makers gave
either a pro- or an anti-Castro speech solely as the result of a
coin flip (random), the subjects still rated the people who gave
the pro-Castro speeches as having, on average, a more positive attitude
towards Castro than those giving anti-Castro speeches. Thus, even
when subjects were aware that the speeches made were solely because
of the flip of a coin, they committed the fundamental attribution
error when it came to judging the motivation behind pro or anti-Castro
attitudes of the speech makers.
Everyday example
You are walking up to a cashier at the grocery store to check
out when a man with two children cuts directly in front of you,
arriving to pay the cashier before you. You are likely to grumble
and think "What an incredible jerk!" Your default assumption
is that the person is ill-mannered. You do not realize that the
man did not even see you as his attention was largely focused on
keeping his two children with him and moving to the cashier. Thus,
your dispositional attribution for his behavior was, in this instance,
incorrect. The man simply did not see you as his attention was focused
on his children.
Why the fundamental attribution error occurs
One theoretical view holds that the error results largely from
perspective. When we observe other people, the person is the primary
reference point. When we observe ourselves, we are more aware of
the forces acting upon us. So, attributions for others’ behavior
are more likely to focus on the person we see, not the situational
forces acting upon that person that we may not be aware of. In the
parlance of psychology research, this is called salience -- more
"salient" factors are more likely to be attributed as
causal.
How to reduce the error's effects
A number of "debiasing" techniques have been found effective
in reducing the effect of the fundamental attribution error:
Take heed to "consensus" information. If most people
behave the same way when put in the same situation, then the situation
is more likely to be the cause of the behavior.
Ask yourself how you would behave in the same situation.
Look for unseen causes. Since "salient" factors are usually
overattributed, look for factors you would not normally take notice
of.
Related findings
- Persons in a state of cognitive load are more likely to commit
the fundamental attribution error.
- There is some evidence to support the contention that cultures
which tend to emphasize the individual over the group ("individualistic"
cultures) tend to make more dispositional attributions than do
the "collectivist" cultures. Persons living in more
individualistic societies may be more likely to commit the fundamental
attribution error.
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